Shopify Agency in Birmingham for makers and manufacturers

Birmingham's ecommerce opportunity is rooted in making things. The Jewellery Quarter is still home to hundreds of jewellery businesses, and the Birmingham Assay Office, founded in 1773, is the world's largest, hallmarking millions of items a year and giving local makers a mark of quality that buyers recognise. Across the wider West Midlands, family manufacturers that sold through trade and retail for decades are now building DTC brands of their own.

Moving from wholesale to DTC brings particular Shopify problems. Jewellers need product pages that explain metals, hallmarks, sizing and personalisation clearly and handle made-to-order lead times. Manufacturers often need B2B price lists, trade accounts and DTC on the same catalogue, which is where Shopify Plus B2B features or carefully chosen apps earn their place.

Birmingham also sits at the edge of the Midlands' 'golden triangle', where many of the UK's largest warehouses and 3PLs are based within a few hours' drive of most of the population. We work with Birmingham brands remotely, connecting Shopify to Midlands fulfilment, building stores that show craft and provenance, and running CRO and paid media that turn heritage into reasons to buy.